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On March 22, at 3:00pm (Jerusalem time), the Israel Ministry of Tourism of Tourism, the Ministry of Handicrafts and Social Economy of the Kingdom of Morocco, and the Moroccan Agency for Tourism Development – SMIT, cordially invite you to the first

 

Morocco Israel Tourism Investment Summit (Digital)

 

A digital forum focusing on opportunities for cross-border Tourism & Hospitality investment between Israel and Morocco.

 

This inaugural event will enable delegates to understand more about the tourism and hotel sector business outlook in each country and discover opportunities for cross-border hotel investment.

 

AGENDA

 

WELCOME

·       Doron Aharon, Deputy Director-General, Israel Ministry of Tourism

·       Alexi Khajavi, President, Questex Travel + Hospitality

·       Imad Barrakad, CEO, Moroccan Agency for Tourism Development – SMIT

Host:

·       Salim Mikram, Partner, Istich Consulting

 

GOVERNMENTS’ WELCOME TO TOURISM INVESTMENT COOPERATION

Representatives of the Governments of Morocco and Israel share their countries’ vision for cooperation in tourism investment.

Speakers:

·       H.E. Ms. Fatim- Zahra AMMOR, Minister of Tourism, Handicraft, and Solidarity and Social Economy, Kingdom of Morocco

·       H.E. Mr. Yoel RAZVOZOV, Minister of Tourism, State of Israel

 

ISRAEL AND MOROCCAN MARKETS OVERVIEW AND PERFORMANCE UPDATE

Morocco and Israel present unique opportunities for international tourism and hospitality investors. This presentation will give an overview of hotel performance in Morocco and Israel within the broader Mediterranean region.

Speaker:

·       Thomas Emanuel, Director, STR

 

SMEs PANEL: WHAT ARE THE POTENTIAL NICHES FOR SMEs IN TOURISM?

What role entrepreneurs can have in increasing investments towards the tourism sector? What niches can be seized by SMEs in the tourism sector? What types of projects can they really succeed in launching?

Speakers:

·       Natalia Bayona, UNWTO, Director of Innovation, Education and Investment

·       Itai Green, Founder and CEO, Innovate Israel

Moderator:

·       Patrick Whyte, Editor-in-Chief in the EMEA Region, Questex Travel and Hospitality

 

INVESTORS PANEL: WHERE ARE THE RETURNS IN HOSPITALITY INVESTMENT? 

What types of hospitality assets are of interest to private investors looking at Israel and Morocco? What can the government do to support international investment into the sector? What sort of brownfield project can attract private capital to the tourism industry in Israel and Morocco?

Speakers:

·       Leon Avigad, CEO and Co-Founder, Brown Hotels

·       Neil Kaye, President, Silverock Group

·       Michael Hay, Founder, Vision Hospitality

·       Hamid Bentahar, President, CNT

·       Jalil Benabbés-Taarji, Director & CEO, Tikida Group

·       Daniel Roger, MD, Fattal Hotels

Moderator:

·       Russel Kett, Chairman, HVS London

 

KEYNOTE INTERVIEW: LEADING RECOVERY IN HOSPITALITY AND TOURISM

A One-to-One discussion with a global hospitality leader to give insights on the hospitality investment landscape in the context of post COVID crisis.

Speaker:

·       Neil Jacobs, CEO, Six Senses

In conversation with:

·       Ronit Copeland, Owner & CEO, Copeland Hospitality

 

CLOSING REMARKS 

Thank you to the speakers and transition to networking

Speakers:

·       Lorin Maugery, Head of Foreign Investor Relations, Israel Ministry of Tourism

·       Salim Mikram, Partner, Istich Consulting

 

 

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